Questions and Answers for SEO Job Interviews - Nummero

SEO Interview Questions for Freshers 

The result or outcome of an employment interview depends on how well you steel yourself against it. 

Interview preparations not only involve researching for your job but also how you select to answer the questions. during this article, 

I have even curated an inventory of top questions and answers for SEO interviews to assist you to get your dream SEO job.

Please note, these are some SEO questions I might ask a candidate based on the role they’re applying for and aren’t necessarily to  asked by others.

SEO Interview Questions for Freshers (or someone at the Beginner level)

Assuming you’re going after an SEO position at a fledgling, steel yourself against your employment interview before time with these SEO interview questions. 

The set of questions listed below is especially for somebody fresh out of school, someone who has just completed their digital marketing course, or someone who has recently completed an internship.

  1. What’s SEO?

This is one of the foremost basic questions which will  expected during an interview, especially for a beginner.

SEO stands for Program Optimization. SEO is the practice of optimizing your website to enhance your site’s visibility to look engines and their users. In simple words, 

it’s a practice that will help your site show up more often on the SERP (Search Engine Result Page) for relevant searches.

  1. Name 5 basic on-page elements in SEO?

URL Structure

To be ready to crawl and index content and refer users thereto, 

search engines require a singular URL for every piece of content. When deciding a URL structure make certain to use your target keywords and avoid a lengthy and vague URL riddled with numbers.

Title Links (Title Links are Title Tags as most of you’ll be familiar with)

A title link is a title that appears on the SERP and other properties that links to the online page.

 Google can automatically determine the title link by employing several various sources, but you’ll indicate your preferences by following the rules shared by Google. 

A title tag is an HTML element laid out in the HTML code of a webpage. 

Sample: <title>50+ SEO employment interview Questions & Answers</title>

Meta Description 

Google and other search engines can use the meta description tag as snippets for your pages in Google Search results. 

While a page’s title may be a few words the outline could be a sentence or two or maybe a brief paragraph. 

Adding a meta description tag to every one of your pages is usually an honest practice just in case Google cannot find an honest selection of text to use within the snippet.

Sample: <meta name=” description” content=” Uncover the highest SEO Interview Questions and Answers which will assist you to steel oneself against your next interview and ace it within the first attempt”>

Header Tags 

Heading tags are often wont to define the hierarchical data structure for your content. This makes it easier for the bots to crawl and understand the page better and help the users to navigate through your content.

Content Optimization

Content is undoubtedly the foremost important factor when it involves on-page SEO. Without proper content search engines won’t have enough information to index your pages correctly and assist you rank. 

One shouldn’t only check out creating new content but also update their existing piece of content. 

  1. How does Google Search Work?

According to me, no SEO interview questions guide would be complete without this question.

 Google’s mission is to arrange all the knowledge available across the world and make it accessible and useful for one and everyone. to try to that make that happen Google Search works in three stages:


Crawling is the process of finding new or updated pages that Google can increase its database with automated programs called crawlers. T

there could also a couple of pages that are already referred to as Google may have visited them before. Google will discover new pages when it follows a link from a page already known.



After a page is visited by the Googlebot or the Google crawler, Google attempts to work out the aim of a page. 

Google analyzes the page’s content, video, and image files, and attempts to know it. These data  stored within the Google Index, which  a large database that’s stored on many computers. 

This process is named indexing. While the majority of the pages are crawled before indexing, Google can also index pages without accessing their content (for example, if a page is blocked by a robots.txt directive).

Serving Search Results (and ranking)

When a user searches for a specific query, Google attempts to locate the foremost relevant answer from its index supported by many ranking factors. 

Google tries to supply its users with the very best quality answer also considering other factors like the language, location, sort of device used, and former queries.

  1. Why is SEO vital to businesses?

SEO is the most viable and cost-effective thanks to both understanding and reaching customers in key moments that matter. 

SEO helps in building the visibility of a website thereby improving brand presence online. Aside from that, SEO is comparatively cheap and price effective as compared to other marketing channels. 

In recent events with pandemics coming during a time a lot of consumers turned to online markets to deal with their needs. tons of companies and makes turned to SEO to cater to their online audience.

  1. What’s an anchor text? Explain its importance in SEO

An anchor text is a clickable part of a text. Within the previous sentence, the term ‘anchor text’ is employed as an anchor text which will assist you to move from one website to a different one click. 

By hovering your mouse over the anchor, you’ll confirm it links to a nummero blog on anchor text.

So,It is usually placed between the opening and shutting anchor tag. Below may be a snippet of what the code looks like:

anchor text


An anchor text enhances user experience by simplifying the navigation process to understand more about the precise topic with an easy click. 

The more relevant the anchor text the better it’s for the user to form a choice if it wants to click or not. It also gives search engines an enormous clue about the content of the linked page.

  1. Is it recommended to use multiple H1 Tags & H2 Tags on an equivalent page?

HTML has six different title tags – H1, H2, etc.

the varied heading tags often wont to define the structure of a where H1 is taken into account because of the most vital heading and therefore the H6 because the least important.

 Primarily H1 tag indicates a primary heading on a page that sets the context of the page for the users and therefore the crawlers. Similarly, 

So,H2 tags indicate the subheadings want to provide a description and support the H1 tag. 

There is a standard misconception that you simply can use only one H1 tag which isn’t true. 

it’s okay to use only one H1 on a page, multiple H1s often used as long as they’re not  overused for the purpose of spamming, and therefore the H1s fit contextually within the structure of the page.

  1. How do backlinks help your website?

When one website links to a special website considered as a backlink. 

A relevant website linking back to your website helps search engines consider your website as a reliable source for its users. 

Backlinks play an important role in sending a sign to look engines about the authenticity of the content on your website. The standard and quantity of your backlinks also can assist you to rank higher in search engines.

  1. What are the different types of Sitemaps?

Primarily there are two sorts of sitemaps:

HTML Sitemap

XML Sitemap

XML Sitemaps further divided into the subsequent types:

Image Sitemap

Video Sitemap

News Sitemap

  1. How does one approach keyword research?

For this question, the solution may vary from person to person. Below are a couple of points on my approach to keyword research:

Firstly, understand the business, niche, audience, and goals

Create an inventory of products or services the business/website offers

Make an inventory of seed keywords

So,Use keyword research tools to urge a wider range of keywords and search terms 

Finalize the set of keywords and map with the search intent 

  1. the way to optimize images for SEO?

So,Use the alt attribute – confirm the image features a descriptive filename and an alt attribute description. 

The alt attribute allows you to specify alternative text for the image if it can’t  displayed for a few reasons.

Help search engines find your images –

a picture sitemap can provide Googlebot with more information about the pictures found on your site. 

This increases the likelihood that your images  often found in Google Images results.

So,Resize your images – Images with higher resolution and bigger dimensions hamper the page load time. Try providing the simplest resolution at rock bottom file size to reinforce the performance of the page.

Use standard image formats –

a number of the foremost common file types supported by most browsers are JPEG, GIF, PNG, BMP, and WebP image formats.

The above-listed SEO interview questions and answers aimed towards professionals 

who are either freshers or someone with a few years’ worth of experience. 



I hope you discover these helpful SEO questions & answers which you’ll be ready to prepare yourself for your SEO interview.

So,For the best internet marketing services get in touch with Nummero we are the best digital marketing company in Bangalore.