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What is the definition of digital adoption?

Assume you’ve been given the duty of adopting a complex new CRM platform to help your company’s digital adoption transformation initiatives. Sales staff around the organization now have better, faster, and easier access to client data, and sales are increasing.  There’s simply one issue: your team isn’t appropriately utilizing the technology. Without the correct implementation… Continue reading What is the definition of digital adoption?

What Is Conversational Marketing, and How Does It Work?

Let’s face it: modern marketing is a disaster. Most businesses spend hundreds of dollars and hours chasing down new prospects.  That’s a recipe for squandering resources on a lead pipeline that serves no purpose. It’s time to figure out who your unicorns are:  You must get 80% of your results with only 5% of your… Continue reading What Is Conversational Marketing, and How Does It Work?

What is the definition of digital adoption?

Assume you’ve been given the duty of adopting a complex new CRM platform to help your company’s digital adoption transformation initiatives. Sales staff around the organization now have better, faster, and easier access to client data, and sales are increasing.  There’s simply one issue: your team isn’t appropriately utilizing the technology. Without the correct implementation… Continue reading What is the definition of digital adoption?

What Is Conversational Marketing, and How Does It Work?

Let’s face it: modern marketing is a disaster. Most businesses spend hundreds of dollars and hours chasing down new prospects.  That’s a recipe for squandering resources on a lead pipeline that serves no purpose. It’s time to figure out who your unicorns are:  You must get 80% of your results with only 5% of your… Continue reading What Is Conversational Marketing, and How Does It Work?

What Are the Benefits of Knowing Your Core Competencies?

A talents section appears on every CV.  It’s a chance to highlight your best professional qualities to attract companies.  Brands and their customers both benefit from core skills. Let’s look at what a core competencies is, why you need one, and where you may locate one in your brand. What are corporate core competencies?  … Continue reading What Are the Benefits of Knowing Your Core Competencies?

What is revenue marketing and why is it important?

91 percent of marketers believe their revenue marketing decisions will have a favorable influence on revenue.  Are you one of those people? We’re all familiar with the primary aims of internet marketing: generating leads and new business.  We include online channels in our marketing efforts because of the revenue earned from online marketing. So, how… Continue reading What is revenue marketing and why is it important?

How Can You Improve Your Email Marketing Plan?

If content reigns supreme, email marketing reigns supreme.  Many organizations are unaware of the actual potential of email marketing.  A successful email marketing plan can expose your brand’s true potential. Many marketers consider their efforts worthless after receiving no response to a few emails.  Email marketing is one of the most effective communication methods for… Continue reading How Can You Improve Your Email Marketing Plan?

Why is Voice Search SEO crucial for your company?

Voice search is becoming increasingly popular among internet users.  It’s because voice search is simple to use and eliminates the need to enter your query manually.  It is quite useful because it saves so much time.  Voice search technology is used by 32 percent of consumers, according to a Gartner survey.  Furthermore, voice search techniques… Continue reading Why is Voice Search SEO crucial for your company?

Email Marketing: Best Newsletter Templates

How a company grows is mostly determined by how it is promoted, and email marketing is one of the most effective strategies in the twenty-first century.  Because email marketing can reach people across borders, it has reduced the need to print thousands of banners and posters. This, however, does not imply that it is free,… Continue reading Email Marketing: Best Newsletter Templates

How can digital marketing help you reach your audience?

Whether you don’t know how to reach your audience in the first place, it doesn’t matter if your website is well-designed with custom user interface designs and other features that your audience might require.  There is a lot of rivalry on the internet in practically every niche, and if you don’t know how to compete,… Continue reading How can digital marketing help you reach your audience?