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What Is a Content Audit and How Do I Conduct One?

What if you discovered that 3 million of the 10 million pieces of content on your company’s website were never read?  That’s what Microsoft found out. Even if your company isn’t Microsoft, consider how much time and money is wasted developing content that isn’t even seen. Content marketing is powerful, but it comes at a… Continue reading What Is a Content Audit and How Do I Conduct One?

How Do iFrames Affect SEO?

iFrames are extremely handy tools that allow you to import parts of another website onto your own to improve it.  This is especially useful for films, e-commerce functionality, or a demonstration of how something works, such as lines of code from a developer.  But, given its information from another website, does it have an impact… Continue reading How Do iFrames Affect SEO?

What Is Local Search and Why Is It Important?

Local search marketing is something that almost every company has heard of, but what exactly is it and why does it matter?  We’ll go through why this is such an important opportunity for local businesses to take advantage of, as well as how to speak to the major benefits that may help your agency get… Continue reading What Is Local Search and Why Is It Important?

What Is Organic SEO and How Does It Work?

Organic SEO, also known as organic search engine optimization, is the practice of enhancing your position in unpaid (or organic) search results on search engines such as Google, Bing, and DuckDuckGo.  Keyword research, link building, content production, and other organic SEO strategies are used. If you operate a company, you understand how critical it is… Continue reading What Is Organic SEO and How Does It Work?

What Is Interactive Marketing?

Are you seeking strategies to boost your overall sales and engagement?  Interactive marketing is on its way to rescue the day for you! Interactive marketing is a two-way marketing and advertising strategy that allows customers to interact with businesses directly.  Digital marketing channels such as email, polls, chatbots, and social media are commonly used to… Continue reading What Is Interactive Marketing?

What Are the Differences Between Leadership and Management?

The phrases “leadership” and “management“ are sometimes used interchangeably.  However, there are significant distinctions in the way they work. We’ll look at what those distinctions are and how you might use them in your company in this post. What is the difference between management and leadership?   The most straightforward way to illustrate the distinction… Continue reading What Are the Differences Between Leadership and Management?

What is Technical SEO?

Technical SEO refers to website and server enhancements that aid search engine spiders in more efficiently crawling and indexing your site (to help improve organic rankings). Checklist for Technical SEO   Search engines give websites with particular technical qualities better treatment in search results — for example, a secure connection, a responsive design, or a… Continue reading What is Technical SEO?

What is Local SEO and How Does It Works

Local SEO is a type of search engine optimization (SEO) that makes your company more prominent in Google’s local search results. Local SEO may assist any company that has a physical location or services in a specific geographic region.  It may help you expand your business if you search Google for any essential keywords linked… Continue reading What is Local SEO and How Does It Works

Digital Marketing Future By 2025

Businesses are finding it challenging to keep up with the ever-changing trends in digital marketing since it is developing at a quicker rate. According to Adobe’s 2013 Digital Distress study, 76 percent of managers believe that marketing has changed dramatically in the last two years compared to the preceding fifty years. Traditional marketing principles and… Continue reading Digital Marketing Future By 2025

What are the various types of SEO?

Explain how to apply a variety of SEO methods to improve your site’s rating. When most people think of SEO (if they think about it at all), they think of a very particular type of optimization: keyword placement on pages.  While this is a crucial aspect of SEO, there is much more to it.  That… Continue reading What are the various types of SEO?