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Which is Better for Your Business: Web App or Mobile App?

The first question that comes to mind when considering an online presence for your company is whether to construct a mobile app, a web app, or both.  Even though mobile apps and web apps appear to be comparable at first glance, you must choose the one that best meets your business needs.  Many additional criteria,… Continue reading Which is Better for Your Business: Web App or Mobile App?

How Do Server Errors Impact Your SEO?

Being an SEO, you can’t go each day without hearing about links: “Links are crucial!” or “Prioritize links!” or “Links are the nourishing lifeblood of the almighty algorithm!” But for those folks who’ve taken a subsequent step to truly find out the way to earn said links, we realize it’s not that easy. It’s hard,… Continue reading How Do Server Errors Impact Your SEO?

2022 data analytics trends

Over the last two years, digital trends are anything but static. consistent with the 12th annual  Data analytics report from e-Consultancy, 87% of surveyed senior executives agreed that the events of 2020 and 2021 have rewired customers to be digital-first.  But customers don’t just expect rich digital experiences.  To form an enduring impression, businesses have… Continue reading 2022 data analytics trends

Video Content Types for Every Stage of Your Marketing Funnel

The world is changing, and video marketing is the new content marketing sweetheart! The goal of content marketing is to generate and distribute valuable material tailored to your target audience. So,it should entice, engage, and convert your visitors — in other words, it should move them down the marketing funnel. This is where video marketing… Continue reading Video Content Types for Every Stage of Your Marketing Funnel