Priorities in business marketing have drastically shifted within the online age. Throwing enough mud at the wall, hoping that a minimum of a number of it’ll stick, is now an outdated approach. Consumers are savvy, seeking to be wooed products and services that meet their unique needs. Naturally, this suggests that an efficient marketing campaign… Continue reading How to make SEO work for your ABM strategy
If you’re an SEO practitioner, one of your biggest headaches is perhaps implementation. In fact, during a recent poll, 56% of respondents said that 40% of their recommended SEO updates were implemented. If you face months-long delays (or worse: if your ideas are never implemented at all) what proportion of potential revenue are you missing… Continue reading Edge SEO for Beginners: A Beginner’s Guide
You may have come across two phrases used to describe sorts of websites throughout your investigation into website design and development: “static” and “dynamic.” If you’re constructing your website, deciding whether to go with a static or dynamic design is one of the most important decisions you’ll have to make, since it will decide how… Continue reading What’s the Difference Between Static and Dynamic Websites?
In the context of the Internet, SEO has always been marketing. SEO pages ranked highly in search results based on information retrieval scores derived from backlinks from other pages and sites, as well as relevance and authority signals. Semantic SEO connects site owners with customers to make it easier to communicate about the products and… Continue reading What is Semantic SEO, and how does it work?